I’m often asked what is my motivation for doing what I do? What gives me my sense of purpose in my business life? What drives me to go into my shops each day and to keep pushing my business forward?
So let me tell you, and it isn’t money or the chance to be “famous for 15 minutes” – or longer maybe, although I won’t deny myself these things if they do come along.
What truly motivates me to get up each day and do what I do, is simply this – I want to help people – women specifically. I want to help women to have a positive affirmation about themselves, I want to empower women to change the way they think about themselves and by doing that, change the way they live their lives. (Nothing too dramatic then!) But the truth is I know I can achieve this.
I want to try and explain something to you now that I passionately believe and feel, but it’s difficult for me to put into words.
I’m a mother and I have a daughter and if you’re a mother with daughters at some point, I am sure, you will have to comfort them when they feel that they are not measuring up to what they believe our society regards as being “beautiful”. You will hear her fears about being too fat, too short, tall, wrong colour hair, bad skin …whatever – there’s plenty to choose from.
When this moment arrives you need to be their mirror – not that piece of glass hanging on the wall. They need to see love and understanding and total belief that they are beautiful because of who they are not what they think they look like. But you can’t do this, you cannot sincerely be their mirror unless you are truly comfortable with yourself and your reflection in your own mirror.
You need to love yourself before you can truly reflect that back to them. Don’t feel negative about yourself – you are not too tall, too fat, to thin, too short, your boobs are not too big, too small, the wrong shape – they, like you are perfect! Perfect for you and your body and that means they are beautiful. It’s simply your perception that they are not. If you do not love your own body and feel it is imperfect, if you constantly feel and believe that to be true – then you cannot be the reflection that your child needs to see.
I believe that unconditional love is our birth right and we should love one another unconditionally. Regardless of what shape or size we are.
Unconditional love is what we start out with at birth and what we should be true to and that includes unconditional love for ourselves. Sadly though, as we start to try and conform to and measure up to the very limited, restricted and artificial measures of what a very small percentage of our society (i.e. the ‘fashion industry’) has decided constitutes “beauty”, we lose our ability to love unconditionally and we start to judge ourselves and others against these wholly artificial standards.
So, going back to what motivates me to do what I do each day it is this desire to help women to get back their birth right – to love unconditionally and to be able to reflect that love back on those around them – that is what drives me. And that can only truly be done if you love yourself first.
I truly believe beauty shines out from within. A flower cannot display the real beauty of its creation if it is forever closed up in a shrivelling, cold atmosphere – it needs the loving warmth of the sun to open up and in doing so it cannot fail to show its true beauty.
I believe and I know that I can get ladies who come to me to feel the ‘warmth of the sun’ and to open up and become the beautiful women they were created to be. Simply by correctly fitting the right underwear I really can transform a women’s perception of herself, regardless of shape or size. That transformation can and will have very far reaching, positive implications for your life going forward. I am sure that some people reading this will dismiss it as ridiculous, or see it as new age tosh or whatever. But if you don’t feel at ease with your body please come and meet me and I will truly try and help you to change your perceptions of yourself. See what some of my clients have said about how they feel after visiting with me in my shop. You don’t have to believe me – just hear it from them.
As is going to be the style of this blog I have written this from the heart, hence the blog being called “My Truth”. If you have any comments on what I have tried to explain here – if agree or disagree I would like to hear what you think. Please leave your comments below.